Feb 13, 2007 | internet marketing, Microsoft adCenter, MSN, paid search, pay-per-click, PPC, search engine marketing, search marketing, sem, sponsored search, web marketing, web site marketing
Yesterday we began our discussion of dynamic text options when setting up pay-per-click ads to run on MSN, focusing mostly on the option to dynamically add the keyword into the title or ad copy. If you recall, there are four dynamic variables you can use in your ads:...
Feb 12, 2007 | internet marketing, Microsoft adCenter, MSN, paid search, pay-per-click, search engine marketing, search marketing, sem, sponsored search, web marketing, web site marketing
The Microsoft AdCenter console used to manage sponsored search ads on MSN has some very interesting dynamic text features that let you leverage your time and effort.When setting up an MSN ad, you enter text into four fields: Ad Title, Ad Text, Display URL, and...
