615-745-3094 info@workmedia.net
What Is Trust Flow and Why Do You Need It?

What Is Trust Flow and Why Do You Need It?

Trust Flow is a concept that is important in the area of ranking a website. If you understand it and use it, it will give you a strong competitive advantage and a good chance at ranking well in Google. For a number of years there was a concept very important in the...
7 Ways to Reach Out to Your Neighbors to Help Improve Your Internet Visibility

7 Ways to Reach Out to Your Neighbors to Help Improve Your Internet Visibility

You can have a very successful local business by providing a high-quality product or service and just being a good neighbor. But if you’re not using the Internet to create visibility and drive traffic to your website or business, you are missing out on a HUGE...
Why You MUST Update Your Business Address on Google Maps and Apple – a True Story About a Pissed Off Customer

Why You MUST Update Your Business Address on Google Maps and Apple – a True Story About a Pissed Off Customer

I spent last week in Gatlinburg again on a part business / part pleasure trip. On the business side, I had a very important meeting on Wednesday. For some reason, I neglected to get a haircut the week before leaving for the trip and found myself looking overly shaggy...

Improving Your Online Advertising ROI with Better Targeting

Jerry talks about what he is learning based on some experiments he is conducting in Facebook regarding how he sets up his geographic targeting. This is valuable information that can help you greatly improve the performance of your online advertising anywhere, and not...
A Sample Yelp Management Plan for Your Business

A Sample Yelp Management Plan for Your Business

Recently I worked with a business that had a problem with its Yelp account that is very common to lots of businesses. The situation was that this business had very poor ratings and reviews, despite having many, many satisfied customers throughout the United States....

Internet Marketing Report Podcast – 7 Zero Cost Strategies for Making Better Use of Your Video Content

Understanding Facebook Account Structure – Work Media Internet Marketing Report Video

Jerry Work explains why managing Facebook ads through an advertiser account is a better approach than using the Promote button in a Page admin menu. He also explains the use of a Facebook Business Manager account in allowing one to manage multiple Facebook Pages....