Mar 2, 2012 | social media, Social Networking
If you do Facebook, or keep up at all with what is going on with the world of social media, you probably know about Pinterest. Right now, it is the hottest thing going. Pinterest lets you set up virtual boards on which you pin images you collect by visiting Web pages,...
Feb 13, 2012 | Facebook, social media, social media management, Social Networking
Have a contest is a great way to spread your brand on Facebook. However, it’s not as simple as just announcing that anyone who likes your business gets entered into a drawing. Facebook has a very strict set of rules about how contests should be conducted. You don’t...
May 16, 2010 | internet marketing, Social Networking, twitter
Twitter’s 110% rule (that says that the number of people you can follow is a maximum of the greater of 2000 or 110% of the number of people you are following) creates a problem for marketers. The top way to generate new followers of your own is to follow others....
Oct 21, 2009 | Facebook, internet marketing, linkedin, marketing, social media, social media management, Social Networking, twitter
Jerry Work here. I have returned to the business of finishing our next book, on the subject of social media marketing. It has been 90% written for a couple of months; I just haven’t had the enthusiasm for the project to finish. But I’ve rededicated myself...
Aug 19, 2009 | Facebook, internet marketing, social media, Social Networking, tweeting, tweetlater, twitter, twitter management, twitterfeed
The deeper we dig into the Twitter world, the more different ways we are finding to take advantage of it. I (this is Jerry) have to admit that I am much more intrigued by Twitter than I am with Facebook. I have yet to really realize the benefit of Facebook, although...
Aug 5, 2009 | Facebook, internet marketing, linkedin, social media, social media management, Social Networking, tweeting, twitter, twitter management
There is a classic business metaphor that associates being in business with walking down a hallway with lots of doors. Just walking down the hallway (the state of conducting some kind of business) will reveal opportunities that you could not see until you walked down...
