Aug 24, 2007 | AdWords Editor, google, Google Adwords, paid search, pay-per-click, PPC, reporting, search engine marketing, sponsored search, web site marketing
Performance statistics for your Google campaign can be obtained directly from the AdWords Editor interface. To turn on statistics, click the Data button on the main menu, then Stats, then one of the pre-selected date ranges or the Create Custom Date Range button to...
Jun 13, 2007 | internet marketing, keyword research, keywords, pay-per-click, PPC, reporting, search engine marketing, search marketing, search query performance, sem
We are running a large campaign for a software company that sales design-related products. A lot of our time thus far on the project has been devoted to ad group “expansion” (that is, expanding the number of keywords and ads in each ad group). It is a...
