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Improving Your Online Advertising ROI with Better Targeting

Jerry talks about what he is learning based on some experiments he is conducting in Facebook regarding how he sets up his geographic targeting. This is valuable information that can help you greatly improve the performance of your online advertising anywhere, and not...

Understanding Facebook Account Structure – Work Media Internet Marketing Report Video

Jerry Work explains why managing Facebook ads through an advertiser account is a better approach than using the Promote button in a Page admin menu. He also explains the use of a Facebook Business Manager account in allowing one to manage multiple Facebook Pages....
Connecting Things with IFTTT

Connecting Things with IFTTT

I have a client who has a website that was built several years ago on the WordPress platform. In the interim, much of the hosting environment and platform became outdated. The version of PHP that the server was running was outdated, WordPress was outdated, and most of...
How to Appeal a Rejected Facebook Ad

How to Appeal a Rejected Facebook Ad

There have been many times when I had to appeal a Facebook ad rejection. I don’t know if it is actual humans who look at an ad before it is rejected or if it is some kind of automated process that automatically rejects ads that contain certain words or themes. I...
Creating Content as a Meaningful Specific – Work Media Internet Marketing Report – Video Edition

Creating Content as a Meaningful Specific – Work Media Internet Marketing Report – Video Edition

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Think in Thousands – Internet Marketing Report Podcast